Welcome to our 2014 Wiser Living Exhibitors!

The Wiser Living 2014 Exhibit has expanded! Come check out our NEW Idea House & Main Street concepts, showcasing over 28 companies that help seniors and their caregivers meet the challenges of aging, with greater ease, comfort and independence!


IDEA HOUSE (great ideas for adapting your home for ease)

THE NEW MAIN STREET (featuring the “new” services & products we need as we age) 

THE FRONT PORCH (0ur special stage designed to help you grow wiser through engaging presentations)

Wiser Living Exhibit Info Session at Mill City ICC 4/24



Join us on April 24 from 9 a.m. to 10:30 a.m. to learn more about the Wiser Living Exhibit at the Minnesota State Fair, and how you can use this venue to reach your customers in a fun, innovative and cost-effective way! Representatives from Older But Wiser Living and the Minnesota State Fair will be on-hand at the premiere Mill City Innovation and Collaboration Center to answer your questions about this great opportunity to showcase your product or service solution to older adults, caregivers, and other professionals in the aging industry. Click HERE for more information or to register.

Be part of the 2014 Wiser Living Exhibit

Be Part of Wiser Living at the Minnesota State Fair!


Wiser Living – 2014 Flyer

Wiser Living – 2014 Exhibit Concept Mock-Up

Wiser Living – April 24 Mill City ICC Event Flyer

WHO is Wiser Living?

Wiser Living is an award-winning exhibit presented by the Minnesota State Fair, in partnership with Aging Services of Minnesota and Older But Wiser Living. Together, we invite agencies and businesses to partner with us to showcase smart solutions for serving the growing needs of older adults and caregivers.

WHAT is Wiser Living?

Wiser Living is designed to help consumers, caregivers and the general public become “wiser” about the many products and services available in our communities to maximize independence and choice as we age. The exhibit also features a “Front Porch Stage” with daily speakers, demonstrations, entertainment and more to attract fairgoers and provide additional opportunities for public education. The Minnesota State Fair is a very effective way to reach thousands of potential customers in a short period of time, offering creative ideas and helpful resources to support our common journey of growing older and caring for others.

WHERE is Wiser Living?

Wiser Living is located on the outside of the 4-H Building on the fairgrounds. The exhibit will double in size for 2014! We also have an active website that accompanies the exhibit year-round (updated by July 1 for 2014 fair season.)

WHEN is Wiser Living?

Wiser Living at the Minnesota State Fair will take place August 21 – September 1 in 2014. The exhibit is open from 9 a.m. to 9 p.m each day.

WHY Wiser Living?

The “Baby Boom generation” has hit its peak.  More than ever, “boomers” feel the pinch of both aging themselves along with caring for aging parents. People age 65 and older will double in Minnesota over the next 15 years (660,000 today to 1.3 million by 2025). More people will want and need to “age in place,” often with chronic health conditions, and will benefit from getting wiser about solutions they can use to age well and more easily care for others at home.

Join us in 2014 and showcase YOUR great services and products to nearly 1.8 million fairgoers!

Let us know of your interest here. Additional information and registration materials will be emailed to you.   Have additional questions? Call or email Michelle Witte at 651-402-3184 or mswitte@olderbutwiserliving.com.

Aging Services of Minnesota

With this post, between facebook and the website I have now mentioned all of our exhibit partners in the Wiser Living Exhibit, and I will keep listing folks until everyone is both places.

Aging Services of Minnesota deserves special mention, because not only did they support the exhibit financially and during the fair, but they partnered with Older but Wiser Living, and the Minnesota State Fair, to produce the Wiser Living Exhibit.  They have been with us at the table since sometime in December of last year.  We are particularly grateful to Lori Meyer who was with us at meeting after meeting, for Jenny Prosser who designed our beautiful Wiser Living logo, and to Gayle Kvenvold, the President and CEO of Aging Services of Minnesota.

Novo Nordisk

NovoNordiskAnother one of our exhibit partners making the Wiser Living Exhibit possible, is Novo Nordisk.  Makers of the flex pen, they have brought in a variety of diabetes educators with a wealth of resources to the MN State Fair.  They have been popular speakers on the front porch, explaining how different foods and blood sugar interact.  Stop by and look at the schedule so you can be sure to catch their talks for yourselves or a loved one.  They have carb counting books, portion plate flyers, and a variety of other handouts.

Kare 11 Aging Suits Broadcast

We were so excited to have Kare 11 cover the aging suits and many thanks to Gayle Kvenvold, from Aging Services of MN, for plugging the exhibit during this coverage.

I apologize that this is a flash player, to any of you on an iphone or ipad.  But this is what is currently provided by Kare 11.  I’ll see if I can find a way to embed it in another more flexible player.  But, in the meantime if you are on a computer or phone that can play it, here you go.

Sleep Number

Sleep NumberSo another one of our vendors supporting the exhibit is Sleep Number. They are demoing what I call the infinitely adjustable bed.  I tried it the other day, and made my husband do the same.  It’s amazingly comfortable.  And beyond us each having different sleep numbers, this bed also can raise the head of the bed for watching television, for ease in getting up, because you suffer from reflux, or for a host of other reasons.  They also have a cool dual temp feature, that is a layer that can be added to the bed to provide heat or cooling.  Yes, cooling, in this crazy heat sounds delightful.

Stop by and talk to John or one of the other sleep number employees in the exhibit.


Paul Douglas on the Front Porch StageEbenezer is the senior services side of Fairview Health Services and one of the exhibit partners making the Wiser Living Exhibit possible.  They provide a wide variety of living options and services to meet the needs of older adults.  Their services include independent living, assisted living, memory care, adult day care, and more.  Take a moment and stop in and talk with them about the services they provide.

At the Wiser Living Exhibit, they are managing our front porch stage, and brought in many outside speakers to the exhibit on a variety of subjects.

Beyond Barriers

We have 10 vendors supporting the Wiser Living exhibit, without whom it would not have happened.  Beyond Barriers was the first vendor to sign on.  They are Certified Aging in Place Specialists and full service licensed contractors, with extensive experience building and remodeling accessible homes.  They sell a variety of products to help you get around your home including overhead ceiling lifts, elevators, wheelchair lifts, stairlifts, vertical platform lifts, roll-in showers, walk-in tubs and ramps.

In the Wiser Living Exhibit at the MN State Fair, they are featuring their stair lift, a roll-in shower that can be installed in any room, and the Elk Lifting Device that assists a caregiver in getting someone off the floor who has fallen.  Stop in and ask them for a demonstration of their products.

We thank them for their support that helps to make the Wiser Living Exhibit possible.

Aging Suits in the Exhibit on Tuesday, the 27th

Aging SuitsWe’re excited that tomorrow, August 27th, Winona State will be bringing Aging Suits to the Wiser Living Exhibit.  These suits simulate the affects of aging on our bodies.  One of the Kare 11 anchors will be trying the suits live on their 5 pm broadcast.